(EFFECTIVE JAN. 1, 2022)
When you use LDM Direct Marketing services, we know you're trusting us with your data. We also know we have a responsibility to respect your privacy, and we work hard to do just that. This policy explains what information we collect, why we use it, who we share it with, and how we protect it, along with the tools you can use to manage your privacy.
We use the information you give us to provide our services.
We carefully evaluate how we use data to make sure that we're using your information to provide value for you. On this page, we aim to explain everything you need to know about your privacy at LDM Direct Marketing .
INFORMATION COLLECTED BY LDM Direct Marketing
When you use our services, we collect a variety of information from and about you and your devices. Some of this information identifies you directly (like an email address) while some of it is associated with you through your account, profile, or device or your location data.
The kind of data we collect about you depends on how you use LDM Direct Marketing . Even if you don't have an account with us, we may still collect some data about you, like your email address or your IP address and other device information when you browse our sites or use our apps.
INFORMATION YOU GIVE US OR CREATE USING OUR SERVICES
When you use our services, we often ask you for information about yourself. This usually includes basic things like your name, email address, and phone number. If you use our services, we might ask you for more sensitive data like your income, housing history, and credit score. If you contribute information, we'll store that as well.
You may also provide information about other people through our services.
Below are some examples of what information we collect for our main products and services and how we collect it.
Along with the information you give us directly, we collect a variety of information automatically as you use LDM Direct Marketing services.
By submitting your information to us, you are consenting to receive marketing communications from Provider and its third party marketing partners. If, after you have shared your information with us, you decide that you do not want to receive marketing communications from Provider, you can discontinue the communications by mail to LDM Direct Marketing PRIVACY at the address at the bottom of this page.
We collect information about how you use LDM Direct Marketing . This includes things like your search history, what you've clicked on and other uses of our features, and the amount of time you spend looking at different parts of our websites. When you call or text LDM Direct Marketing we collect data about your call or text, including the date and time of the call or text, your phone number, and the content of the call or text.
Like other websites and apps, we collect data about the browsers and devices you use to access LDM Direct Marketing . The data we collect includes a browser or device model and settings, operating system, unique identifiers, and the version of the app you're using. We also collect data about how your browsers and devices interact with our services, including IP address, crash reports, system activity, and the date, time, and the URL of the site you visited before LDM Direct Marketing .
You can control our collection of certain data, such as your mobile device model or the language your mobile device uses, by adjusting the privacy and security settings on your mobile device.
If you enable location services on your mobile device, LDM Direct Marketing collects the location of your device. We may use that information to provide you with location-based information and ads, and to offer location-based services. If you don't want to use these features, you can turn off location services on your device.
We also collect location information for similar purposes from your browser if you enable it. You can disable access through your browser settings.
Cookies, pixel tags, and other tracking technologies
We and our partners use various tools to collect data when you visit our sites and apps, including cookies, pixel tags, and other similar technologies. Cookies are bits of electronic data that can be transferred to your computer or other device to identify your browser.
At any time, you can use our cookie preference tools to manage what kinds of cookies and other tracking technologies you're comfortable with. You can also disable cookies altogether by adjusting the settings on your browser. However, if you choose to disable some or all cookies, many parts of our services may no longer work.
In addition, if you give your email address to us, we may use a scrambled, unreadable form of your email address to deliver tailored ads to you on LDM Direct Marketing or on other websites, including via Facebook's Custom Audience Feature or other similar tools. Click here to learn about how you can control the ads you see on Facebook.
For information about how you can manage your cookie preferences, check out the section of this policy called Your privacy tools and choices.
If you use social media logins (like Google and Facebook) to log in to LDM Direct Marketing , we may access your public social media profile information. You can always limit this sharing using your social media service settings.
To improve our services and make them more useful to you, we use data about your activity to understand and infer your preferences.
We collect information about the products and services you purchase or consider purchasing from us. This includes products for professionals, such as our advertising products, as well as consumer services like LDM Direct Marketing Offers.
WHY LDM Direct Marketing USES YOUR INFORMATION
COMPLETING YOUR TRANSACTIONS
When you use LDM Direct Marketing to complete any transactions, we use your personal information to verify your identity and process and complete your transaction.
PROVIDING AND IMPROVING OUR SERVICES
We use your information to provide our services to you. We also use your information to improve our existing services and develop new ones. For example, we track how you use our websites and apps and use that information to troubleshoot issues and adjust things to improve your experience.
COMMUNICATING WITH YOU AND CONNECTING YOU WITH OTHERS
We use the contact information you provide us, like your phone number and email address, to communicate with you about our services. This includes things like responding to comments, questions, and requests you send us. It also includes notifying you of transaction or service updates and changes. We may also inform you about our services, offers, promotions, news, and other updates we think may be of interest to you.
PERSONALIZING YOUR EXPERIENCE
We use the information we collect about you and your activity on our services to personalize the services we offer. We also use it to show advertising, content, or features that we think you might like. This includes things like customized search results that match your preferences and prior search criteria and, if you ask us to, connecting you to a real estate professional best suited to help you.
OTHER USES OF YOUR INFORMATION
We also use your data to detect, investigate, and prevent fraudulent transactions and other illegal activities and to protect the rights and property of LDM Direct Marketing , its customers, and others.
Occasionally, there may be a reason we'd like to use your information in a way that isn't described here. If that happens, we'll let you know so you can decide if you're comfortable with it.
SHARING YOUR INFORMATION
We understand that sharing information with third parties is a big responsibility. We're committed to sharing information only when needed for legitimate business or legal purpose, and then only with recipients who will protect it.
INFORMATION YOU ASK US TO SHARE
We share information when you ask us to share it.
SERVICE PROVIDERS AND BUSINESS PARTNERS
When LDM Direct Marketing hires a service provider to help operate our business, we may need to give them access to information to provide their service. We allow them to use the information only to perform the service we've asked them to perform. We vet all service providers carefully, and LDM Direct Marketing always remains responsible for the privacy of your information that is shared with our service providers.
LEGAL AND COMPLIANCE TRANSFERS
When LDM Direct Marketing needs to share data to satisfy a legal or regulatory requirement, including responding to a subpoena or other lawful government request for data, we will share information only as necessary to comply with that requirement. We'll tell you before sharing your information in these situations unless we're prohibited from doing so. We may also share information if needed to enforce our legal rights, detect or prevent fraud or security concerns, and protect public safety.
If LDM Direct Marketing is involved in a merger, acquisition, or any form of transfer or sale of some or all of its business, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, we may share your information in connection with that transaction.
PUBLIC AND DEIDENTIFIED DATA
We may share information that is collected from public sources or that you choose to share publicly (such as public reviews and home facts) with third parties. We may also share aggregated and/or deidentified information that cannot reasonably be used to identify you.
SALES OF PERSONAL INFORMATION
LDM Direct Marketing allows certain companies to place tracking technologies like cookies and pixels on our sites, which allow those companies to receive information about your activity on LDM Direct Marketing that is associated with your browser or device. The companies may use that data to serve you more relevant ads on our sites or others. Under some state laws, sharing data for online advertising like this may be considered a sale of information. Except for this kind of sharing, LDM Direct Marketing doesn't sell any of your information.
PRIVACY TOOLS AND CHOICES
ACCESSING AND DELETING YOUR INFORMATION
We've made a variety of privacy tools available on LDM Direct Marketing . Using the LDM Direct Marketing , you can see what kind of data we've collected about you and the types of third parties we share it with. You can also download a copy of the data and take it with you to a service outside of LDM Direct Marketing if you want. If you'd like to delete your data or close your account, you can do that using the LDM Direct Marketing Privacy Center as well.
We provide these tools for your benefit and we will never discriminate against you for using them. But if you choose to delete your data or close your account, we won't be able to offer you services that require us to use your data.
MANAGING COOKIE PREFERENCES
The LDM Direct Marketing Privacy Center has information about how to use tools on our websites and apps to manage what kinds of cookies are allowed to load when you use LDM Direct Marketing .
LDM Direct Marketing 's third-party ad servers, ad network providers, and third-party advertisers provide ad content that appears on LDM Direct Marketing . To measure how effective those ads are and to make them more relevant, ad providers may use their own tracking technologies to collect your information. These are used to record users' activity, such as the pages visited, and to learn what types of information are of most interest to the users. For more information regarding the choices, you have about these technologies (such as opting-out), here.
MANAGING COMMUNICATIONS PREFERENCES
LDM Direct Marketing may send you an email for a variety of reasons. For example, if you save a search, we'll send you emails that match your search. When you use our transaction services, we'll send you status updates and other information about your transaction. If you have an account with LDM Direct Marketing , you can select your preferences through your account settings. Also, you can manage the types of email you receive by following the instructions included in each email we send you. Even if you unsubscribe from some email subscriptions, we may still need to email you with important transactional or other non-advertising information.
CALLS AND TEXTS
Some of our services allow you to provide your phone number to us. If you give us your number, we may call or text you. We will contact you through these methods only in accordance with applicable legal requirements, and you always have the ability to opt-out of further calls or texts.
PROTECTING YOUR INFORMATION
We understand that no matter how we collect your information, we have a responsibility to protect it. We take that responsibility seriously. We build security into our products and features from the ground up to help protect data from unauthorized access, disclosure, alteration, and destruction.
We're always looking for threats and take reasonable steps to respond to those threats, protecting the information users share with us. Of course, no method of Internet transmission or data storage can provide guaranteed protection to your information. If anything should ever happen to your information, we'll let you know as soon as we can and try our best to make it right.
LDM Direct Marketing is based in the United States and the information we collect is governed primarily by U.S. law. Where we are subject to the privacy laws of other countries, we comply with those requirements. If you access or use our services or provide information to us, your information will be processed and stored in the United States, where you may not have the same rights and protections as you do under your local law.
APPLICABILITY OF THIS POLICY
This policy applies to every service of ours that links to it.
In this section, we've provided some legally required disclosures under state privacy laws. There shouldn't be anything surprising in this section, and we've tried to explain our privacy practices in plain English throughout the rest of the policy.
Under the California Consumer Privacy Act or CCPA, California residents have certain rights regarding their data, including:
The right to know the categories of personal information we've collected and the categories of sources from which we got the information (see Information collected by LDM Direct Marketing and the chart just below)
The right to know the business purposes for sharing personal information (see Why LDM Direct Marketing uses your information)
The right to know the categories of third parties with whom we've shared personal information (see Sharing your information)
The right to access the specific pieces of personal information we've collected and the right to delete your information (see Privacy tools and choices)
|Categories of Personal Information under the California Consumer Privacy Act|
|Category and Sources of Information||How we use it||Types of individuals affected||How we share it|
We collect this information from our users, customers, and business partners. We also generate identifiers internally.
|To enable use of our sites, services, and products, to communicate with you, to understand how our users interact with our sites, and to improve our offerings||People who use our sites or mobile applications; create a user account; receive a LDM Direct Marketing Offer; send us an inquiry about buying a product, or service from us; purchase advertising from us;
obtain a service from us
|We share this data with our service providers and with business partners, including those to whom you instruct us to send this information|
|Personal information under California Civil Code section 1798.80 We collect this information from our users, customers, and business partners||To enable use of our sites, services, and products, to communicate with you, to understand how our users interact with our sites, and to improve our offerings||People who create a user account; receive a LDM Direct Marketing Offer; send us an inquiry about buying a product, or service from us; purchase advertising from us; obtain a service from us;||We share this data with our service providers and with business partners, including those to whom you instruct us to send this information|
We collect this information from our users and business partners
|To understand how our users interact with our sites;||People who buy or sell from/to us; enter into a business partnership with us;||We don't share|
We collect this information from our customers, and generate it internally during transactions with our customers
|To transact with you if you use our services or products;||People who sell us; or buy a, product or service from us; purchase advertising from us||We share this data with our service providers and with business partners, including those to whom you instruct us to send this information|
|Biometric information||We don't collect this data||None||None|
Electronic network activity information
We collect this information from our users and customers
|To enable use of our sites, services, and products, to communicate with you, to understand how our users interact with our sites, and to improve our offerings||People who use our sites or mobile applications||We share this data with our service providers and with business partners, including those to whom you instruct us to send this information|
We collect this information from our users and customers
|To enable use of our sites, services, and products, to understand how our users interact with our sites, and to improve our offerings||People who use our sites or mobile applications and allow us to collect their location data||We share this data with our service providers|
Audio, electronic, visual, thermal, olfactory, or similar information
We collect this information from our users and customers
|To identify you, to enable use of our sites, services, and products, and for safety purposes||People who call us;||We share this data with our service providers|
Professional or employment-related information
We collect this information from our customers and business partners
|To provide services or products you've requested||People who contact us in a business-to-business context; obtain a mortgage loan from us; buy a home from us||We share this data with our service providers and with business partners, including those to whom you instruct us to send this information|
We collect this information from our customers
|To provide services or products you've requested||People who use our services;||We share this data with our service providers and with business partners, including those to whom you instruct us to send this information|
We generate these internally
|To understand how our users, interact with our sites, to develop and offer more relevant and useful services and products, and to improve the products and services we offer||People who use our sites or mobile applications, including users who: receive a LDM Direct Marketing Offer||We don't share|
While California law applies only to California residents, we believe everyone should have the same privacy rights regardless of where you live. So our privacy tools are available to all of our users. You can access these tools through the LDM Direct Marketing Privacy Center.The California Shine the Light Law
Additionally, under the California Shine the Light Law, California residents who provide personal information in obtaining products or services for personal, family, or household use are entitled to either: (1) a list detailing the categories of information shared and the entities to which such information was provided; or (2) to be notified of a mechanism by which a consumer may opt-out of having their information shared with third parties. We have elected the second option. To opt-out of having your information shared with third parties you can discontinue the communications by mail to LDM Direct Marketing PRIVACY at the address at the bottom of this page.
Contacting LDM Direct Marketing